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Cosmopolitan Movers May 2005

CEO OF A GIFT COMPANY

In 2001, Kim Keel; started Belle Regalo – a web based supplier of Corporate Gifts – with no capital or assets. In spite of everything, this single mom has grown her business phenomenally winning clients Anglo platinum, GE South Africa and Primedia@Home. In 2003 her company was named Gauteng ‘start-up business of the year’ by the businesswoman’s Association and Nedbank. Keel wants to become the ‘Coca-Cola’ of the corporate gift sector, and recently started a new web based project called Vixen Jewellery.

WHY DO YOU FEEL SO PASIONALTELY ABOUT YOUR CAREER?

I love the creativity of Belle Regalo. I want the passion of gift-giving to return. I want people to see that clients are the lifeblood of their corporations and that clients, just like our friends want to feel valued and want to see that you have put thought into their gift.

WHAT KEEPS YOU DOING WHAT YOU DO?

I love it. Plus I want to set an example to my beautiful daughter, so that as she sees me reaching for my dreams, she’ll believe no one can stand in the way of hers. I want her to know that anything is possible.

Cosmopolitan Movers May 2005
By Laura Beukes